Optimize your campaign while you create it.
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Campaign navigation menu: Easily navigate between steps and get a holistic view of your progress. The menu highlights any warnings based on your selections for targeting, bidding, budget, creatives, and other settings. |
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Campaign health checks: As you create your campaign, you may receive helpful guidance based on your selections. These health checks may indicate issues that can result in decreased performance or that may be significant enough to prevent you from serving ads. |
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Campaign forecasts: These appear on the right panel and provide performance estimations based on your selections for targeting, bidding, budget, creatives, and other settings. |
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Campaign review: You’ll have the opportunity to review all of your setting selections on the “Review” page. There, you may get notifications that you may need to address in order to submit your campaign. |
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Drafts of your campaign: Campaigns that are still in drafting will save as drafts. You can progress a campaign from drafting to ads serving at any time, so long as any issues with your campaign settings have been addressed. |
Campaign navigation menu
Campaign health checks
Campaign forecasts
Campaign forecasts show performance estimations based on the budget you allocate and selections you make for targeting, bidding, and other settings in campaign creation. Forecasts will appear in the column to the far right and will update as you progress through creating your campaign.
Estimations should reflect your advertising goals. If they don’t, consider updating the campaign’s targeting, budget, bidding, and other settings to ensure your campaign best aligns with your goals.
Campaign review
You’ll have the opportunity to review all of your setting selections on the “Review” page.
Here, you can address potential issues. To do this, click Fix it.
Campaign drafts
Campaigns that are still in drafting will save as drafts. You can progress a campaign from drafting to ads serving at any time, so long as any issues with your campaign settings have been addressed.
When creating a new campaign, you’ll have the option to select an existing draft or start without using an existing draft.
Instructions:
- Sign into Google Ads
- From the “Overview” default view, click the New campaigns button
- Select Resume campaign draft.
- In the drafts menu, click on the draft that you want to resume drafting or publish.