Deadline extended to adopt parallel tracking for Video campaigns

March 12, 2020

The deadline to adopt parallel tracking for Video campaigns has been extended to June 15, 2020. Given recent global events, we wanted to give everyone extra time to make this transition. If you've already completed most of the work needed to adopt parallel tracking, you are still welcome to finish the process and opt-in. However, that step will not be mandatory until June 15, 2020.

We’ll continue to monitor the situation and will adjust this date if necessary.

Posted by Nicky Rettke, Product Management Director, Google Video Ads

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